Popeyes goes to WAR with Chick-fil-A in Taylor Swift-themed ad that features a hidden jab at their fried chicken rival

Popeyes is giving back to its customers by giving them a free Golden BBQ Sandwich (in the form of 600 bonus points) with any purchase of more than $10.

‘The new promotion is a great option for guests looking to try the newest addition to the Popeyes sandwich platform, the Golden BBQ Chicken Sandwich,’ a press release said.

And while fans were excited to dig into a chicken sandwich, they were shocked at how the fast-food giant went about the ad.

The ad showed a chicken sandwich in a black-and-white photo. At the bottom it read, ‘Come Swiftly for This Deal.’

The theme was a clear nod to Taylor Swift’s latest album.

The additional text read: ‘pOPEyes says thaNks! rewardS members: yoU caN enjoy a golDen bbq sAndwich on us when You Spend $10.’