Taking Kids to the Pumpkin Patch: Stars v Reality with Chrissy Teigen, Kylie Jenner, Brittany Mahomes…see more

It’s the most wonderful time of the year… no wait, that’s Christmas. But if you’re of a spooky state of mind and have little kids, Halloween can feel even more magical and fun — and not least because you don’t have to spend as much money to make it special.

But there is one place you might find yourself handing over the dollars, or at least swishing your Apple Pay around with wild abandon: the pumpkin patch.

Taking a trip to your local farm — whether it’s a real one, or a makeshift one where pumpkins, some hay bales and a bounce house occupy a parking lot for a few weeks — has become a rite of passage for families around Halloween, and a lot of that is down to celebrities.

Even before Instagram, stars, from A-list to get-out-of-my-way-list, could be spotted grinning flawlessly while aggressively making memories at pumpkin patches across the land (or just the ones near L.A). But since social media took over, this thing got huge.

Your friendly local farmer (or entrepreneur cosplaying as a farmer for October) isn’t stupid: these quaint lil patches now come accessorized with all the props and backdrops a famous face or aspiring influencer needs to nail that Insta post.

Sure, nature’s pretty and all, but doesn’t it look even better when it’s obscured by a giant hashtag etched onto a plastic fence in a ghoulish font?